About the Role
We are seeking a passionate and creative Content Manager to join our team and play a crucial role in sharing the stories, successes, and impact of our paw sanctuary. The ideal candidate will be responsible for creating engaging and compelling content across various platforms to raise awareness, attract donors, and promote our mission.
-Develop and produce high-quality written, visual, and multimedia content for our website, social media platforms, newsletters, and other communication channels.
-Capture and tell the stories of our resident paws, highlighting their journey from rescue to adoption and more.
-Manage and grow our social media presence by creating and scheduling regular posts that showcase the daily life at the sanctuary.
-Respond to comments and engage with our online community to foster a positive and supportive environment.
-Work closely with the fundraising team to create campaigns and initiatives that effectively communicate the sanctuary's needs and goals.
-Collaborate with volunteers and staff to gather content and ensure accurate representation of our activities.
-Uphold and maintain the visual and messaging consistency of our brand across all communication channels.
-Ensure that all content aligns with the values and mission of the dog sanctuary.
-Monitor and analyze the performance of content using analytics tools.
-Provide regular reports on key metrics and insights to measure the success of our content strategy.
Requirements
Proven experience in content creation and management, preferably in a nonprofit or animal welfare setting.
Strong writing and editing skills with an ability to tell compelling stories.
Proficiency in social media platforms and content scheduling tools.
Knowledge of digital marketing trends and strategies.